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We talked about how to upsell video without burning out, and she came in with a simple five step framework that honestly made me want to open my camera and toggle to video immediately.

I sat down with my friend Clay Banks, a local-to-me real estate photographer (Roscoe, NY) who has quietly become one of the go-to people in the Catskills and beyond for photographing homes, short-term rentals, and commercial spaces.

If you are an introverted photographer who has dismissed IPS because it felt too sales-driven, it may be worth taking a second look.

A high-end photography businesses don’t need to be overcomplicated to be successful.

Instead of giving you one number, this worksheet lets you see how each offer contributes to your bottom line.

We hear it all the time. If you’re not full-time, you’re not doing it "for real." But what if that isn’t the only path? What if staying part-time is actually a smart and sustainable move?

Have you ever wondered what it’s actually like to be a birth photographer? Not just the beautiful, emotional images that make it to Instagram—but the real, behind-the-scenes experience of being on-call, documenting life’s most vulnerable moments, and doing it all with skill, presence, and heart?

There’s no shortage of marketing advice out there for photographers. But every once in a while, someone comes along who makes it all feel doable—and dare I say, enjoyable. Fiona Margo is that person.

We agonize so many other parts of the job, when a really dialed in offer suite is going to ultimately get us booked.

So many photographers make the mistake of believing posting to social media is all the marketing they need to do.

Mini sessions can transform your photography business when managed correctly.

Getting new clients can feel like an uphill battle—especially when they don’t know you yet. The hardest part of booking isn’t the session...

Talking about pricing as a photographer can feel uncomfortable.

Join my FREE 6-Week Marketing Playbook Challenge today and start building a marketing plan that actually works.

Email marketing is one of the most powerful, overlooked tools in your photography business.

As a photographer, maintaining a consistent social media presence is key to staying top of mind for potential clients.

Instagram can be an incredible marketing tool for photographers—when it’s used the right way.

I've found that far too many photographers include what they call mini sessions as a part of their offer suite, but are not actual mini ses

As the busy season approaches, it's crucial for photographers to get ahead and ensure they're ready to meet increased demands. In the...

When it's time to raise your prices, I encourage photographers to explore strategies to enhance the value of your photography services...