Scaling

We talked pricing, money mindset, and the unsexy (but necessary) financial literacy that makes pricing feel grounded instead of emotional.

Hayley is an LA based beauty and product photographer and videographer. She is also a business mindset coach for photographers, the founder of The Anxious Photog, and she is represented by Rebel Brand Management.

If you are in that stage where you are doing the work, trying everything, learning fast, and still wondering when it’s going to click, this episode is for you. Rachel Larsen Weaver came back on the podcast as my first return guest, which felt right, because I could genuinely listen to her talk all day. This time we dug into the origin story. Not the polished version where someone “followed their passion” and magically landed in the right niche. The version with detours, side

Alan is New York based, and his work spans food, portraits, macro, and still life. But the part that hooked me was not just the images. It was the way he talks about building a creative life that actually supports you, instead of slowly wrecking you.

There’s something powerful about hearing how someone actually built their photography business. Not the polished Instagram version.Not the “overnight success” story.The real one. In this episode of the podcast, I’m joined by Becca Lueck, owner of Becca Jean Photography , and we pull back the curtain on what it looked like for her to build a sustainable, evolving photography business from the ground up. This conversation is part of my How I Built This series, where we break

In this episode of How I Built This, I sat down with Maddie Peschong of Maddie Peschong Photography and co-founder of White Space Studio in Sioux Falls, South Dakota. What stood out to me immediately is that Maddie doesn’t just think like a photographer. She thinks like a CEO.

A lot of photographers treat marketing and sales like two different things. Post pretty work. Hope someone inquires. Send pricing. Cross fingers. Helena sees it differently.

Most of us are not afraid of strategy. We’re afraid of rejection. We do not want to be told no.We do not want to feel annoying.We do not want to feel like we are bothering people.We do not want to come across as pushy or desperate.

We talked about how to upsell video without burning out, and she came in with a simple five step framework that honestly made me want to open my camera and toggle to video immediately.

Hiring an associate photographer can be a game-changer for your business, offering opportunities to expand services and increase revenue....

Bringing on an associate photographer  can be a smart way to grow your business, but only if you hire the right person. Your associate...

At the beginning of every year, I sit down with one big question in mind: Which of my offers are actually worth my time? It’s easy to...